The whole world is a sea of marvels.
Yet, we call them ordinary things.

Samantha Grob works as a copywriter & storyteller in Switzerland. She toils as a professional word witch, fencing with syllable ravels, ideally weaving them into meaningful texts with bits of logic. She writes coherently in German and English, and does proofreading. She is basically a spellmazing witch that can craft anything you need with the help of words.

When most see uncertainty, Samantha sees the brink of adventures and beauty. Probably because her intercultural upbringing continues to inspire her since she grew up as an adventurer between East and West—travelling the globe as much as grazing through books. She even had a pet camel! Samantha firmly believes that imagination is the only valid currency in life, and writing is like flying on a broomstick.

Samantha is also the founder of the art critic platform The Pink Shrimp, which has been launched recently and continues to shapeshift while organically growing. She studied Fine Arts in Belgium; as well as European and Persian art history and philosophy in Germany. As an art historian, she has worked internationally—from galleries to major art fairs including Art Basel. Her voice continues to resonate as an art critic, regularly publishing within the art community.


Trivia: She finds solace in the water, loves green tea, and the Moomins!

Selected Commissions

Art Reviews

Essays / Short Stories

Book Projects

  • A humble book for small and big people honouring life through simple acts like walking, eating and being.
    Trilogy with illustrations by the artist Christina Benz:

Hymn To Walking, Vol. 1, 2025
Hymn To Eating, Vol. 2,
Hymn To Being, Vol. 3

  • Kinderbuch: Das Mädchen, das einen Wald pflanzte, tbc
    (seeking illustrator)

  • Children’s book: Steps to Significance, tbc, 2026
    (illustrator found!)

I believe that life is an infinite symphony—each note a simple joy discovered in perfect imperfection. And I try to cherish every note of this precious life given to me. May all my writings render these universal melodies audible and their echoes be shared across our hearts…

Reinventing art criticism: Follow me on Instagram @the.pink.shrimp

Reinventing art criticism: Follow me on Instagram @the.pink.shrimp